Indie Business 101 -

9 Business basics for the Marketing minded

Some (re) considerations,

#1. Price is not the same as cost – You may think a $2.99 price tag is reasonable for your book, but $2.99 may cost too much for a customer, to whom your work has no value. Especially if it's not a genre they really care about or typically read, or you're an author they've never heard of. Cost is value, you see. If a person has …